1<\/sup>.<\/p>\nAccording to the MOU, which was signed in Bangkok, the two companies will explore opportunities to help accelerate digital transformation for the Frasers Property Group and the real estate industry, starting with Singapore, Thailand and Australia, and potentially co-develop and invest in new services.<\/p>\n
Both companies have a common belief that technology and digital transformation will drive future business operating models and contribute to creating a better society. The technical and commercial teams in Hitachi Asia, the Frasers Property Group and Japanese financial institutions have been working closely to develop a new multi-generational approach to provide technology and Infrastructure as a Service (IaaS) solution for happiness and great experiences in the real estate industry. Both parties will draw upon their strengths and resources to jointly explore ways to future-proof Frasers Property Group\u2019s current property portfolio in a sustainable manner. This comes at the back of a project already initiated to look at the design of smart city services for facility management operational systems for the One Bangkok development, Thailand\u2019s first fully integrated district that is built on people-centric principles and a focus on environmental sustainability and smart city living.<\/p>\n
\u201cWe are excited to collaborate with Frasers Property and work with a partner who shares our belief in contributing to a sustainable society. Through Hitachi\u2019s Social Innovation Business, we will draw on our operational technology (OT) and information technology (IT) expertise to jointly develop new go-to-market solutions and improve the lives of people and happiness with Frasers Property,\u201d said Mr. Kojin Nakakita, Vice President and Executive Officer, in charge of Regional Strategies (APAC), Hitachi, Ltd., Chairman of Hitachi Asia Ltd., and Chairman of Hitachi India Pvt. Ltd.<\/p>\n
\u201cThe real estate industry is rapidly evolving. That means we must find ways to redefine the experiences of our customers. Today\u2019s announcement represents the first of many collaborations we are exploring to help accelerate digital transformation for Frasers Property. We are delighted to collaborate with Hitachi and to share our real estate and local market knowledge and networks,\u201d said Mr. Panote Sirivadhanabhakdi, Group Chief Executive Officer of Frasers Property Limited.<\/p>\n
Hitachi\u2019s mission is to \u201cContribute to society through the development of superior, original technology and products.\u201d Under this mission, Hitachi is committed to its Social Innovation Business around \u201cPowering Good\u201d. By doing so, it will continue improving the quality of life and happiness for people and construct a sustainable society, in collaboration with customers and business partners and realize the SDGs (Sustainable Development Goals). It calls on Hitachi\u2019s heritage, spirit of collaboration and its technology to do better for generations to come.<\/p>\n
Led by its unifying belief, Experience Matters, the Frasers Property Group is evolving the way real estate operates. By seamlessly connecting people, it aims to make cities more accessible, make it easier for customers to do business, as well as delight residents, hospitality guests and retail shoppers. To this end, the Frasers Property Group finds its aspiration \u2013 to shape the future of real estate by redefining experiences and creating value for its customers. Importantly, the Frasers Property Group also aspires to be a leader in sustainability and is making progressive efforts to help create sustainable, inclusive communities.<\/p>\n
Footnote:
\n1<\/sup> Based on Hitachi internal research.<\/p>\n<\/div><\/div>
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